Google’s reversal on third-party cookies: what it means for you

Google’s reversal on third-party cookies: what it means for you

In a happy yet surprising move, Google has announced it will not be phasing out third-party cookies as previously planned. This decision has significant implications for website owners, digital marketers, and SEO practitioners, particularly those using tools like...

How to prepare yourself for Google Analytics 4

A new Google Analytics is coming to town, and it’s time to get ready! This new Analytics will replace the good old Universal Analytics on the 1st of July, 2023. So if you haven’t started with Google Analytics 4 yet, don’t put it off any longer....