Ever felt that some of your keywords don’t perform as well as before? And are you wondering why other companies outrank you in Google? Then it might be smart to do a quick competitive analysis. Because in most cases, it’s not necessarily your site...
A redirect happens when someone asks for a specific page but gets sent to a different page. Often, the site owner deleted the page and set up a redirect to send visitors and search engine crawlers to a relevant page — a much better approach than serving them annoying,...
Master the art of using Schema.org to elevate your online visibility with our ultimate guide to structured data. Dive into the heart of Schema.org and how it can revolutionize how your site interacts with search engines like Google. Explore its power in improving the...
If you use Yoast SEO on your site, you’re probably familiar with features like the SEO analysis or the snippet preview. You might also know our inclusive language analysis, and how easily you can link to related posts or create redirects in the premium version...
The robots.txt file is one of the main ways of telling a search engine where it can and can’t go on your website. All major search engines support its basic functionality, but some respond to additional rules, which can be helpful too. This guide covers all the...
