Prepare for the future of PPC with insights from seven industry experts. Learn about the upcoming trends and strategies for successful campaigns in 2025. The post PPC Trends Coming In 2025 According To 7 Experts appeared first on Search Engine Journal.
For some years now (ever since Google Merchant Center was introduced in 2010), ecommerce advertisers have been working with product feeds.It’s historically been a complex and often fragile process, but thanks to the introduction of Google Merchant Center Next, we have...
Earlier this year, Google introduced new AI features into its Google Ads platform to help streamline work for many advertisers.One of those new features comes in the form of AI video enhancements. This is no surprise since video makes up over 65% of all internet...
Google expands AI-powered ad image editing to more campaigns, enhancing creative capabilities for advertisers across its platform. AI-powered image editing is expanding to search, Display, App, and Demand Gen campaigns. Google’s AI campaign builder is expanding...
Google has announced a new update to its Local Services Ads (LSA) platform, implementing an automated photo selection feature.Ginny Marvin, Google Ads Liaison, revealed that the company will now choose photos from advertisers’ LSA profiles to display in their ads....
